Tend towards: Lower middle SES. Mature families, independents & early seniors, also with some middle aged families. High ownership & purchasing of larger dwellings, many with 4+ bedrooms. 3 or 4 motor vehicles. Work in agriculture. Higher part-time female employment. Certificate & Year 10/11 education. Mainly from smaller country towns & to a lesser extent the fringes of regional cities. Purchases tend to be driven by most environmentally friendly, Australian made & best customer service.
|NUMBER IN AUST HOUSEHOLDS :||160,093|
|% OF HOUSEHOLDS :||1.89%|
|HOUSEHOLD INCOME :||$ 73,007|
Regional Cities: Dundowran Beach (QLD) Provincial Areas: Tolga (QLD), Richmond (TAS)